The
social media space is one of the most complicated webs ever known to man
especially as a novice. Standing outside, the digital crater sets me wondering
how I can tap into the abysmal pool of digital experience to enhancing not only
my fashion business but every struggling offline business around me.
Luckily for me, a friend referred me to Udacity, a hub for attaining the digital
know-how. Signing up on Udacity was a
bold step I made in this digital voyage. Strikingly, the fees broke my pocket
but because of the goal I set my self to achieve, I made sure I utilized every
opportunity.
Running a Nanodegree in Udacity gave me a chance to do real life
campaign and get immediate result. I was given mentors who guided me from start
to finish, I was also given quality materials (ebooks, links to articles) to upgrade my game on the digital
journey.
Here
are some of the acronyms I got to learn;
1) CPC: cost per click
2) CRO: conversion rate optimization
3) CTA: call to action
4) CTR: click through rate
5) KPI: key performance indicator
Currently speaking as potential certified
digital marketer, I recommend everyone who has a business to start up a course
on Udacity today for the purpose of
equipping themselves with a firsthand trending skill. Your brand stands a
chance to penetrate gigantic list of brands by the use of constant uploads of
photos, articles, testimonials, slides, DIYs thereby creating an endless
impression for your target audience to purchase your product or services.
Digital marketing is beyond knowing the
tools and platforms to use. Although, it involves applying the right tools for
specific campaigns, understanding the various ways to reach your target,
translating the contents to their understanding, applying psychological
principles and behavioral patterns and much more interpretation of data amongst
others.
Forge your own path in becoming a
cutting-edge digital marketer this New Year at Udacity.
Kindly follow the link to register: Becomea Digital Marketer
Got a suggestion for us?
E-mail: majorpanedmajorfactor@gmail.com
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